Intern, Global Software Partners Marketing Job

Employment Type

: Full-Time


: Miscellaneous

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COMPANY DESCRIPTION SAP started in 1972 as a team of five colleagues with a desire to do something new. Together, they changed enterprise software and reinvented how business was done. Today, as a market leader in enterprise application software, we remain true to our roots. That’s why we engineer solutions to fuel innovation, foster equality and spread opportunity for our employees and customers across borders and cultures. SAP values the entrepreneurial spirit, fostering creativity and building lasting relationships with our employees. We know that a diverse and inclusive workforce keeps us competitive and provides opportunities for all. We believe that together we can transform industries, grow economics, lift up societies and sustain our environment. Because it’s the best-run businesses that make the world run better and improve people’s lives. PURPOSE & OBJECTIVE OF POSITION Software Partner Marketing is responsible for innovating and executing best-in-class external, internal, and to-partner programs, accelerating the digital transformation through partners, making SAP a recognized leader in the market as well as driving innovative digital communications and marketing to, with and through partners. In that context, the Software Partner marketing team within the Partner Marketing and SME organization is responsible for enhancing, extending and protecting the reputation of SAP’s ecosystem and channels, while supporting partner sales and business whenever possible. The primary goal of this strategic role is to help us improve and ensure successful execution of our partner go-to-market programs in multiple ways by supporting both Marketing and Sales: - Execute an integrated marketing plan across multiple channels with consistent messaging focused on partner GTM - Support partner GTM webinar campaigns using either BrightTalk or On24 - Consult with strategic stakeholders to understand needs, propose offerings of Digital Marketing service packages, and deliver those offerings, analysis and recommendations to achieve desired results. - Responsible for dispersing content via SAP Partner social and digital channels Identify Students that are interested in SAP, want to become FTE Early Talent in a few years, hire as interns in a marketing role. EXPECTATIONS & TASKS - Support in coordination of partner GTM campaigns via content gathering and packaging - Assist Marketing and Sales in content integration opportunities via events for Software Partners - Assistance in day-to-day business and ad-hoc tasks - Preparation of presentations

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